Our Story

It all started with a simple struggle—finding the perfect hair tie. Every scrunchie I tried was either too tight, too loose, or worse, left my hair with tangles and breakage. Like many of you, I longed for something that didn’t just hold my hair but cared for it.  

I’m Manisha Pradhan, the founder of FluffyTies. What began as frustration turned into a mission—one that led me to create a brand that blends comfort, style, and hair-friendly fabrics. I wasn’t just looking for another accessory; I was searching for something better, something luxurious yet practical. When I couldn’t find it, I decided to make it myself.  

FluffyTies was born out of a passion for quality and a belief that small details make all the difference. Each product is crafted with precision and care, designed to be gentle, stylish, and long-lasting. But this is just the beginning.  

We’re on a journey to bring you more than just scrunchies—products made from premium fabrics that you’ll love. Every launch is backed by careful research, testing, and an uncompromising commitment to quality. We’re taking it slow because we believe in doing things the right way—bringing you the best, not the fastest.  

As a woman-led business, every step of this journey has been powered by resilience, creativity, and the incredible support of people like you. FluffyTies is not just about accessories—it’s about confidence, self-care, and celebrating the beauty of everyday moments.  

Welcome to our story. Welcome to FluffyTies. 💖

 

 

Digital Women’s Award 2024

In 2024, FluffyTies was honored to be selected for the Digital Women’s Awards, with our founder, Manisha Pradhan, ranking among the Top 50 women entrepreneurs in the country. While we didn’t take home the trophy, this recognition reaffirmed our commitment to building a brand that stands for quality, innovation, and women-led entrepreneurship.

 

 

800 Orders in Our First Month

When we officially stocked up and launched, the response was beyond anything we imagined. 800 orders were placed through Instagram DMs alone in our very first month of full operations! It was a testament to the love and trust our customers placed in us, and it continues to drive us to create products that truly make a difference.